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description: 'Starting Small: Focus on Independently Owned Venues'
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# Approaching Local Businesses

Getting started with XNET can feel intimidating, especially when it comes to pitching the idea to business owners. The key is to keep it approachable and focus on independently owned venues—they're usually easier to access and give you direct lines to decision-makers.

**Walk Around Town**

One of the best ways to scout potential locations is by exploring in person. Look for cafes, parks, and shops with consistent foot traffic, especially during peak hours. Become a regular customer and build rapport with staff—it’ll make starting a conversation about XNET feel more natural when the time comes.

**Business Directories and Maps**

Platforms like Google Maps and Yelp can help you identify busy, highly-rated businesses. Reviews and “popular times” data offer quick insight into where people tend to gather most in your targeted area.

**Community Events and Markets**

Some places host regular events such as farmers' markets, fairs, and community festivals. These attract large crowds and can be an excellent opportunity for short-term or seasonal installations. Check online event calendars or local news outlets for more information.

**Chamber of Commerce and Local Business Associations**

Local CoC or small business association can point you toward high-traffic businesses and may even help make warm introductions to owners who’d benefit from enhanced Wi-Fi.

**Network Locally**

Attend community mixers, meetups, or business groups. Personal connections go a long way—especially with independently owned venues. A friendly intro at a local event might turn into your next deployment opportunity.

<figure><img src="https://2091856491-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FjwByJc04fV4qugzQzEPz%2Fuploads%2FlSTjMqQYwDUo9SkVdECt%2FQuick%20Pitch2.png?alt=media&#x26;token=7ccdf2a6-4c11-4dc3-90f5-29a337a59894" alt=""><figcaption><p>Simple infographic to present to prospective deployment locations.</p></figcaption></figure>
